Posted on March 22nd, 2008
In trying to establish a Japanese-market foothold for Lexus, Toyota has seemingly fallen prey to the same tactic that made the Cadillac Cimmaron such a maroon. When trying to launch a brand, especially an upscale brand, it’s not advisable to rebadge existing models and crank up the price. It doesn’t seem to matter how good […]
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Tags:Car Lexus, new Lexus, Photos Lexus, Super Cars
Posted on March 16th, 2008
So we recently got some seat time in the Lexus IS F, and we can proudly report that it’s not anything Lexus has ever been before. Does it really compare to the M3 and C63 AMG? In a little-kid-from-down-the-street-trying-to-get-in-the-game way, yeah. But that doesn’t mean it shouldn’t be in the game.
[Source: AutoBlog]
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Tags:cars Lexus, Lexus, news Lexus, Photos Lexus
Posted on January 30th, 2008
Lexus’ L-finesse design language was meant to stand for “Seamless Anticipation,” “Intriguing Elegance,” and “Incisive Simplicity.” If we put aside the marketing speak for a moment, the point of L-f was to give Lexus design a greater emotional connection with consumers. While it certainly didn’t stop Lexus from selling more cars, we have a feeling […]
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Tags:cars Lexus, design Lexus, Lexus, news
Posted on January 12th, 2008
Lexus announced today that its super sedan, the IS F, will hit the market with a base price of $56,000. In exchange for your money, Lexus will give you an IS sedan stuffed with a 5.0L V8 producing 416 horsepower and 371 lb.-ft. of torque at 5,200 rpm, with which you could reach 60 mph […]
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Posted on December 21st, 2007
Lexus has added its bigger, more powerful 5.7L truck engine to its premium SUV, and as a result, the new LX 570 has a bigger price to go along with it. The upscale ‘ute’s base sticker grows by a knee-wobbling $6,405, starting at a rather monumental $73,800. For those scoring at home, that’s about $18,000 […]
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Posted on December 13th, 2007
When Lexus set out to target the likes of the BMW M3, Audi RS4 and Mercedes C63 AMG with its spankin’ new IS-F, they weren’t kidding. The V8 super-sedan turned out to be an astonishing departure for the Japanese luxury brand that cut its teeth on rock-solid reliability and luxurious comfort. Not content resting on […]
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Posted on December 5th, 2007
Remember when the Lexus LS 600h was on the way, and there was head-scratching aplenty about the $100K+ price and the delay? At the time, Lexus said it only planned to sell 2,000 of the hybrid cruisers per year, and that they already had orders for 1,650 of them. Then the car came out, and […]
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Posted on October 22nd, 2007
The 2008 Lexus GS 460 will only go up in price by $245 to $52,620, despite a power surge from 290 HP to a much more satisfying 342 ponies. The GS 350 and 450h will stay in the same price range as the outgoing 2007 model, despite tweaks inside and out. The GS (AWD version) […]
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Posted on October 18th, 2007
Oh, what fun, a luxury sport sedan advertising smackdown. Lexus has returned a volley after Audi made a shot across their bow with a TV spot swiping at Lexus and implying that a self-parking car is for non-driving drivers. Like that kid in class who never knew quite how to shoot back a response, Lexus […]
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